Affiliate Questions

[JohnDiego]

Hi, I have a question. If I had several affiliates under me, I would need to provide them with a ready-made email marketing campaign promoting, for example, a launch webinar. My question is: what format should these emails be? AIDA, PAS, or more of a personal recommendation style?



Is promotion through partners exclusively through email marketing?

What happens if a user is subscribed to two affiliates’ lists? They would receive the same campaign twice, right?

 

[Graybeard]

By "under me" you mean sub-affiliates? That can open a whole can of worms if not authorized.

If you mean just buying ads on a solo email list that's generally allowed--if you use your own landing pages. Do not link directly to an offer from an email without prior permission. Read the offer's terms on email first for specifics.

 

[LeadGid]

Not at all. email is just the core channel.
Affiliates also use Telegram, YouTube, native, push, blogs, etc.
The strongest results usually come from combining channels, not relying on just one.

 

[ProfitSpyTools]

Depends on your audience and how "warm" they already are. AIDA tends to work well for cold-ish audiences who need to be walked through why they should care before the ask. PAS is stronger when your audience already recognizes the problem and just needs the nudge toward the solution. Personal recommendation style usually converts best when your affiliates have a genuine relationship with their list — but it's the hardest to template since it needs to sound like them, not you. If your affiliates are a mixed group, honestly the safest move is giving them a PAS skeleton they can personalize, since it's more flexible than a rigid AIDA structure.

 

[Cryptomus Virtual Card]

I’d go with a personal recommendation style first. For affiliates, it usually feels more natural and performs better than a very “salesy” AIDA or PAS email. You can still use those structures inside the email, but the message should sound like a real recommendation.

If a user is subscribed to two affiliates, yes, they may receive similar campaigns twice unless you have proper tracking, segmentation, or suppression rules in place.