The long tail of keyword research (and why single keywords are for losers)

[Linda Buquet]

"In one month, a small website about business management received 95,036 visits from search engines via 44,655 thousand different keywords. That?s a lot of keywords for a little site; and it?s a glimpse into the long tail of keyword research. For most websites, how to make a profit from the long tail is the same as how to make a profit."

Here's a great post from the WordTracker Academy.

<a href="http://www.wordtracker.com/academy/long-tail-keyword-research">The long tail of keyword research (and why single keywords are for losers)</a>

 

[melovemoney]

Thank you for this link, I think that is some great information on long tail keywords. I think this is one of the mistakes that a lot of new marketers make, they go after way too broad of keywords, when long tail keywords or semi long tail keywords is where it is at as far as profits and traffic.

 

[biznet]

It's all about balancing volume and competition for it. If you can long tail a keyword with 1,000 searches a month that doesn't sound great...but it is if you are the one on top.

 

[Web Dev]

That is unbelievable.

Thanks for the link,

I've read the article and I learned something new today

 

[flammableeye]

Wow that's quite a result. "Only 8,135 out of the 44,645 keywords (less than 20%) bring more than 1 visit a month." Really quite amazing and definately something to think about.

 

[bigcat1967]

I live for Long Tailed KWs. That is where 80% - 90% traffic comes from. Thanks for the link Linda.