I have a question about 7search

[bosco]

When should I remove the keyword? after how many impressions with no clicks or ctr?

How do I know when the campaign died?

 

[david15923]

IMO, you should remove the keyword when it has 30+ DEPENDING on the keyword. CTR does have importance, but you should never elimitate a keyword based upon it.

 

[bosco]

OK, then remove a keyword if after 30 clicks has not had any conversion, thanks friend

 

[david15923]

OK, then remove a keyword if after 30 clicks has not had any conversion, thanks friend

And btw, (forgot that part) a campaign is never 'dead' until you fully optimize it (eliminate bad keywords/sub id's, bid higher on better performing keywords, etc.)

 

[BrokenSword]

It depends on the offer you're promoting. For email/zip submit 30 click should be enough. For high payout (cps) offers you should get 100-200 clicks before you remove the keyword.

 

[hagal]

It's not about quantity of clicks, but how much money you spend and earn.

You can get 50 clicks for 50 cents. If that 50 clicks won't make a conversation, it does not mean that it is bad keyword. 51st click might give you $1.6. So, remove keyword when you see that you lose money.

 

[Luke]

I suggest waiting 100 clicks before blacklisting any source.

 

[Emvee]

In case of sources, I usually throw it out after 40-50 clicks and no conversions. I block the sub-id using the special feature of 7search. In case of keywords it depends - if the keyword is highly relevant I'd wait a 100 clicks and if it's a related keyword but not that relevant, much less.

 

[cpanewbie]

I usually throw it out after 30-100 clicks and no conversion.