cashmoneyaffiliate
Well-Known Member
How to optimize mobile campaigns on Zeropark and similar traffic sources
Thought i would add a quick post on how "I" optimize mobile campaigns on Zeropark and similar traffic sources and the order i do it in. At some point i hope to do a video walkthrough on this subject.
How to Test Campaigns
1st - Test 3 or more different landing pages (keep the best one)/ if good CTR but no conversions try the same landing pages with a different offer
2nd - Pause targets with 0 to very low CTR and no conversions
3rd - Pause targets that have spent more than 3x the offer payout with no conversions
4th - Increase the bids on high performing targets
5th - Pause non performing OS (only once i have enough data)
6th - Pause low performing ISP (only once i have enough data)
7th - Decrease bids on targets with conversions but are still showing a negative ROI
8th - Make slight changes to copy or add/experiment with different elements on the landing page to increase conversion rates
P.S by 'targets' i am referring to apps/sites/domains my landing pages are appearing on
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