Hey guys,
We launched our first campaign on Excoclick. It's a Voucher Free iPhone offer in Germany. On the first test, our LP CTRs were pretty low, but he had five conversions.
Please see screenshot with numbers.
We decided to keep going with the LP that had five conversions. We asked our freelance web development team to add some scripts to our LP and compress the images, in an attempt to make the LP load faster and add some new elements to increase CTR.
Since we made the changes, we have been getting between 0 to 15 clicks on our landing pages.
We are stumped at this point. We don't know if there's something wrong with our LP technically or if the traffic is bad on Exoclick or if the LP changes are simply so bad that users just decided that they don't want to click anymore.
If you can please share your insight, it would be much appreciated.
Cheers!
We launched our first campaign on Excoclick. It's a Voucher Free iPhone offer in Germany. On the first test, our LP CTRs were pretty low, but he had five conversions.
Please see screenshot with numbers.
We decided to keep going with the LP that had five conversions. We asked our freelance web development team to add some scripts to our LP and compress the images, in an attempt to make the LP load faster and add some new elements to increase CTR.
Since we made the changes, we have been getting between 0 to 15 clicks on our landing pages.
We are stumped at this point. We don't know if there's something wrong with our LP technically or if the traffic is bad on Exoclick or if the LP changes are simply so bad that users just decided that they don't want to click anymore.
If you can please share your insight, it would be much appreciated.
Cheers!
