Hello everyone,
I am looking into writeing articles for promotion of web sites. I was wondering if the article should be a story (500-600 words) with facts sprinkled through out the story. Or just another boring article telling about the product/service.
Example:
John Doe has a problem with xyz and he goes to his friend about xyz and the friend recommends that he try abc product/service. Because the friend was able to solve this problem and found that abc product/service did the job for him.
Like a ad you hear/see on the radio/tv where you have two friends talking to each other.
Stories are more interesting to read than just a boring factual articles. I know I just skim over a article, but when I do see a story I'm more inclined to read and finish the article (if its not to long). I had a expert tell me years ago when I was in sales that "Facts tell, but stories sell".
What are your thoughts about a article being in a story form with facts sprinkled in the article?
Thanks,
1million1
I am looking into writeing articles for promotion of web sites. I was wondering if the article should be a story (500-600 words) with facts sprinkled through out the story. Or just another boring article telling about the product/service.
Example:
John Doe has a problem with xyz and he goes to his friend about xyz and the friend recommends that he try abc product/service. Because the friend was able to solve this problem and found that abc product/service did the job for him.
Like a ad you hear/see on the radio/tv where you have two friends talking to each other.
Stories are more interesting to read than just a boring factual articles. I know I just skim over a article, but when I do see a story I'm more inclined to read and finish the article (if its not to long). I had a expert tell me years ago when I was in sales that "Facts tell, but stories sell".
What are your thoughts about a article being in a story form with facts sprinkled in the article?
Thanks,
1million1