Why Your Business Needs A Facebook Fan Page

[yusra]

Virality

Viral Marketing is a set of words that has been thrown around a lot in the last couple of years, but understanding it's effect and value is something different. Facebook marketing is innately tied into this concept from outset but does so in a completely different way than other social media marketing. Facebook is built on ?likes? and ?shares?. When a user ?likes? something, that will be displayed in their news feed for all their friends to see. If a user shares a post from a liked page, that post will then appear in their news feed for all their friends to see. It is estimated that Facebook has an average of 453 million active users a day. Facebook also says that the average user has around 253 friends. This means that if a post from your business fan page is liked, or shared, it is then propagated out to that users friends who read their news feed. The more users that do this, the more the principle is multiplied. By giving businesses access to their customers in a direct way that enables the customer to share and tailor their own experiences with the rest of the world you are being exposed to an expanded audience much larger and significant than anything you could achieve with other methods of marketing.

what other reasons you can come up with ?

 

[solomprince]

Fanpages is awesome for business

the beauty of facebook is the fact that it helps
you connect with a lot of like minded ppl

also as you said virality is one of the best advantages
when is come to FB

what makes your post go viral is 2 things:

1-The Value of the content(Photos have better Edge Rank Thank just Text)

2- Asking your fans to Like,Comment and Share it ( This is huge ,I see alot of pages owners dont do it,people need to be told what to do next- try asking and see the result)

 

[Hamiltonlog]

Recently, I've seen a lot of FB pages created by business-people. This shows how powerful FaceBook is (as well as other social media sites). It's almost a requirement to post your business in FB because of the huge subscriber base which you can convert into a loyal buying populace.

 

[Stephen and Jennifer]

Hi,

It is very true that any business,especailly online business as applies to people here must create Facebook Fan Pages and Groups where they can buld a following and share information with like minded types. It is also vital to join other pages and groups and contribute information instead of the spam seen on some pages which I don't allow on ours, but some people are less good at moderation or simply allow anything?

I also believe it is essentail to spend at least 50% or even more of your time on other people's groups and pages in order to get recipical posts back to your pages and groups to improve your edgerank so that more of your posts are seen by your followers/fans? Interaction is one of the ways your posts are valued by Facebook as being important or less so to show to all your friends on your profile page?

Some people also use paid Facebook ads which we occasionally do but using the free methods in our oppinion gives better more lasting fans and followers who stay loyal and share your posts?

Don't overlook Twitter,YouTube and Printerest as well as some of the others such as MySpace, although less effective,could help a little to add to your following and some from all of them might eventually become customers if you avoid posting spam like some stupids do.

Regards,

Stephen & Jennifer.