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What is link equity?

Discussion in 'Search Engine Optimisation' started by Rakesh Mishra, Aug 27, 2019.

  1. Rakesh Mishra

    Rakesh Mishra Affiliate affiliate

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  2. AdCombo
  3. Kabuki

    Kabuki Affiliate affiliate

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    Link equity, once colloquially referred to as "link juice," is a search engine ranking factor based on the idea that certain links pass value and authority from one page to another. This value is dependent on a number of factors, such as the linking page's authority, topical relevance, HTTP status, and more. Links that pass equity are one of many signals that Google and other search engines use to determine a page's rankings in the SERPs.
     
  4. Graybeard

    Graybeard Well-Known Member affiliate

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    sounds like some SEO guy tried to create his own-voodoo :D
    the word equity means ownership in something (property; real or personal) or in law some vested interest or right.
     
  5. sophiawils59

    sophiawils59 Affiliate affiliate

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    Link Equity referred to as Link Juice, is a search engine ranking factor formed on an idea that specific links pass value and authority from one page to another.
     
  6. Sharmilarock

    Sharmilarock Affiliate affiliate

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    Thanks for sharing the information.
     
  7. monicageller3691

    monicageller3691 Affiliate affiliate

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    Link equity is also referred to as link juice is a search engine ranking factor based on the idea that certain links pass value and authority from one page to another.
     
  8. swara

    swara Affiliate affiliate

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    Link equity, referred to as "hyperlink juice," is a seek engine ranking thing based on the idea that sure hyperlinks pass fee and authority from one web page to any other. This value is depending on a range of factors, inclusive of the linking page's authority, topical relevance, HTTP fame, and more.
     
  9. Michael Johnson

    Michael Johnson Affiliate affiliate

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    Link Equity will influence links to rank for particular search queries. Relevancy, Trust and Authority are important things here.
     
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