What does "direct response" mean?

[bikabon]

I see this phrase lots of times in affiliate page of clickbank, for examples:

From the team of direct response experts who've grossed $650+ million and dominated multiple verticals with offers the copycats are desperate to replicate

This brand-new super-juice is a proven weight loss winner. It’s created by the experienced team of direct response number 1 offer creators, so you know that you are in good hands

Guaranteed By The Proven Masters Of Direct Response

What does it mean?

Thank you

 

[Graybeard]

I'll go with AI for $50 Alex!
There's no one-size-fits-all answer to this question, as the best direct response experts will tailor their approach to your specific needs and goals. However, in general, a good direct response expert will be able to help you create and implement an effective marketing campaign that will generate a high volume of responses from your target audience. They'll also be able to track and analyze your results to help you optimize your campaign for even better results in the future.

Ask to speak with one of their *direct response experts* for their "guidance" => [sounds like total BS to me ]

That said; They think their email swipes are 'killer' proven converters