Something broke in sweeps since Oct 2025?

[danvin]

Hey guys, quick question - maybe someone has clarity.

My observations:
Everything was working fine before

• Since October 2025 - total mess
  - paid traffic almost dead
  - organic also dead
• A couple of sweep networks just shut down
  (both reward and submit flows)

Feels like it’s not just "bad traffic" or creatives fatigue.

Did I miss something big?
Policy change? Regulation? Advertisers pulled budgets? Platform crackdown?

If anyone knows what actually happened - would appreciate insights.

 

[Czaq]

Apart from traffic sources and creatives, have you checked whether the offers you are promoting have changed?
I earning money in the sweepstake category on TIER 1 and haven't noticed a difference. The only difference was anomalies on non-working days like Christmas and New Year's Day 2026.

 

[John Blant]

You’re not alone, bro. Since October something definitely got “tweaked” — and you can feel it
Feels like a mix of factors:
– budgets got cut (Q4 was weird, lots of advertisers in the red)
– platforms tightened their algorithms
– some grey setups were quietly wiped out
Plus AI inventory is actively redistributing traffic now. Old setups may have just lost priority in delivery.
I wouldn’t blame it on “bad creatives.” This looks more like structural changes. The market got cleaned up, weaker networks dropped off, and now it’s adapt or die