Here are some of the best posts I've read recently about starting, managing and growing a successful affiliate program. Enjoy!
<strong><a href="http://www.coastdigital.co.uk/whats-new/blog/2007/10/18/Top-10-tips-for-a-successful-affiliate-marketing-campaign">Top 10 tips for a successful affiliate marketing campaign</a></strong> "Getting your affiliate program off the ground isn?t always easy, especially if you aren?t promoting a brand that everyone knows. Here are a few easy steps to help get things going."
<strong><a href="http://www.clickz.com/3634757">Is It Time to Affiliate?</a></strong> - Heidi Cohen at ClickZ covers: Five Reasons to Add Affiliate Marketing to the Mix, Five Hurdles Affiliate Marketing Must Overcome and Five Affiliate Marketing Metrics to Track.
<strong><a href="http://feedfront.com/archives/article002108">4 Characteristics of Successful Affiliate Program Managers</a></strong> - <a href="https://twitter.com/eprussakov">Geno Prussakov</a> asks and answers the questions: Have you ever wondered what makes an excellent affiliate program manager? What characteristics should one strive to possess to succeed in this capacity?
<strong><a href="http://searchengineland.com/the-affiliate-industry-strives-to-clean-up-its-act-23940">The Affiliate Industry Strives To Clean Up Its Act</a></strong> - Lori Weiman talks about 2 of the affiliate manager tracks at Affiliate Summit East: "Hot topics in marketing compliance and enforcement" and "Bullet-proofing your affiliate agreement".
<strong><a href="http://www.coastdigital.co.uk/whats-new/blog/2007/10/18/Top-10-tips-for-a-successful-affiliate-marketing-campaign">Top 10 tips for a successful affiliate marketing campaign</a></strong> "Getting your affiliate program off the ground isn?t always easy, especially if you aren?t promoting a brand that everyone knows. Here are a few easy steps to help get things going."
<strong><a href="http://www.clickz.com/3634757">Is It Time to Affiliate?</a></strong> - Heidi Cohen at ClickZ covers: Five Reasons to Add Affiliate Marketing to the Mix, Five Hurdles Affiliate Marketing Must Overcome and Five Affiliate Marketing Metrics to Track.
<strong><a href="http://feedfront.com/archives/article002108">4 Characteristics of Successful Affiliate Program Managers</a></strong> - <a href="https://twitter.com/eprussakov">Geno Prussakov</a> asks and answers the questions: Have you ever wondered what makes an excellent affiliate program manager? What characteristics should one strive to possess to succeed in this capacity?
<strong><a href="http://searchengineland.com/the-affiliate-industry-strives-to-clean-up-its-act-23940">The Affiliate Industry Strives To Clean Up Its Act</a></strong> - Lori Weiman talks about 2 of the affiliate manager tracks at Affiliate Summit East: "Hot topics in marketing compliance and enforcement" and "Bullet-proofing your affiliate agreement".