Hey All,
I have been promoting a product through clickbank for about 4 months now. I have about 58 adgroups under this 1 campaign.
Out of the 58 adgroups, only 1 is converting strongly. The others are not converting at all or giving me a conversion rate of less than .01%.
And the one adgroup that is converting, is doing it in "Content Network" so I don't know which keywords is triggering the sales (i have about 20 keywords in this adgroup, but 60 total with broad,exact,phrase).
My question is, do i delete the rest of my adgroups, let this one keep converting and move on to a new campaign/product?
or....
Do I dig deeper for the ones that are not converting and add more keywords?
or....
Do I ad more keywords to this 1 adgroup that is converting??
so far I am breaking even, because my sales that I am making are getting wasted away by the "non-converting" keywords...please help!!
I have been promoting a product through clickbank for about 4 months now. I have about 58 adgroups under this 1 campaign.
Out of the 58 adgroups, only 1 is converting strongly. The others are not converting at all or giving me a conversion rate of less than .01%.
And the one adgroup that is converting, is doing it in "Content Network" so I don't know which keywords is triggering the sales (i have about 20 keywords in this adgroup, but 60 total with broad,exact,phrase).
My question is, do i delete the rest of my adgroups, let this one keep converting and move on to a new campaign/product?
or....
Do I dig deeper for the ones that are not converting and add more keywords?
or....
Do I ad more keywords to this 1 adgroup that is converting??
so far I am breaking even, because my sales that I am making are getting wasted away by the "non-converting" keywords...please help!!