Seeking Help Momentum PPC Advertising

[robertbanking]

Hello you very wonderful and intelligent people that make up this forum. I truly hope you are doing well and having another successful and happy week.

I please wondered does anyone have any experience promoting, an affiliate product or even your own website, when there is something special on like Northern Lights with Google PPC Advertising please. I was thinking if you was promoting a hotel affiliate program and had hotels that where viewing the Northern Lights, you could bid on certain keywords to take advantage of this special event.

I please wondered if anyone has anyone experience using special events to promote content with Google PPC Advertising, i please wondered what type of keywords you would bid on for instance if you was using the Northern Lights please as a basis of your marketing? Lastly i am guessing certain keywords would be expensive and does anyone have any ideas to find niche keywords in relation to the Northern Lights please? If anyone kindly had any thoughts on this, i would be forever grateful and thankful, it would mean the world to me.

Thank you very much for your support and i truly hope you stay in great health. Sending you lots of good wishes and i truly hope you achieve massive success with your business goals and have a wonderful life. With my every best wishes.

 

[Graybeard]

I’d tap a thesaurus and also query AI for semantic variations of your keywords. Then test those semantically related terms in Google Trends to see which carry the most volume—for immediacy: set a very current time range—like <30 days and the GEOs you need to reach. From there it’s back to tracking and sorting—see which keywords or phrases perform when you bid with Google Ads (search or display). It’s the same funnel: expand, test, track, and narrow.