A great opportunity has arisen to join our Marketing team in Farnborough as a Digital Marketing Assistant. The role will be to support the Digital Marketing team with Email, Web analytics, SEO and content editing to help drive customer/business value and good customer outcomes.
Main Accountabilities:
Main Accountabilities:
- Support email campaign set up
- Support the creation of web analytics dashboards
- Contribute to the digital marketing function with ideas and innovations
- Support the necessary tools and processes to deliver digital marketing campaigns and drive effectiveness
- Contribute to the development of market leading, customer centric online journeys
- Support the broader team with the deployment of digital campaigns and assets
- Support effectiveness and sales culture driving best practice web marketing
- Support the embedding and implementation of new CMS platforms
- Support the editing (using our content management system) of web properties
- Take action to manage own personal development and encourage others to do the same
- Be familiar with other 3rd party content or program systems (BaseCamp, Trello)
- Collect online experience data from well-established sources to support the development of prototype and new technology opportunities
- Support the resolution of day to day problems
- Support the workflow of jobs into the Digital Team
- Support the UK Business to embed SEO best practice across the web landscape
- Model behaviours that demonstrate commitment to corporate values.
- Participate fully as a team member and contribute to the improved performance of the project or operational team.
- Degree level education in a relevant field or at least 3 years of experience in an online role
- HTML Knowledge (preferable)
- SEO best practice knowledge (preferable)
- Good knowledge of key metrics within online marketing (preferable)
- Skilled in the use of a web analytics tool (preferable)
- Proven experience of web marketing execution
- Experience of using a content management software (Sitecore preferable)
- Understanding of user centric design processes
- Strong presenter and influencer
- Be familiar with Agile workflow (preferable)
- A passion for the customer
- A passion for new technology
- Very organised
- Self starter
- Strong eye for detail
- Strong analytical, problem solving skill
- Excellent verbal and written communication and interpersonal skills
- Ability to work flexibility within tight timescales on own initiative
