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How to drive traffic to gambling and crypto offers using Google Ads, minimizing bans and desperate search for the right payment solution

YeezyPay

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AffKit Ninja
YeezyPay — Trusted Google Ads offices
Running traffic from Google Ads to gray-hat affiliate marketing niches has always been challenging. In 2023, Google's algorithms are highly advanced, making it easy for them to detect and ban any suspicious activity within your account.

Affiliate marketers who promote gambling and cryptocurrency in gray verticals have long understood which keywords to avoid in their advertising campaigns to minimize the risk of a ban. However, they often encounter difficulties when searching for reliable payment systems, accounts, and proxies. Furthermore, if a payment system is associated with one account, there is a risk of all related accounts being banned due to their connection with the suspicious account, according to Google's criteria. In addition, the quality of accounts plays a significant role. Therefore, affiliate marketers are compelled to spend valuable time on managing these variables, which could otherwise be dedicated to developing and testing new profitable offers.


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Below, we will discuss a few important points that can help increase traffic to gambling and crypto offers on Google while minimizing the risk of bans.

Payments and accounts​

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As mentioned before, Google places great importance on account trust and payment systems. The country of the payment provider must match the country of the account. Additionally, the country determines whether the account will be post-pay or pre-pay.

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To ensure that your accounts last longer and to avoid having your campaigns banned, it's recommended that you should even avoid using new Google accounts that you’ve registered yourself. Instead, you should opt for rental Gmail accounts that are owned by real people. However, even with this approach, you might still face issues like logging out and inconsistencies in payment for the geo account.

The easiest solution to these problems today is to use agency accounts. These accounts have their balance topped up before the advertising campaign even starts. One advantage of these accounts is that they are linked in advance to trusted financial institutions in the United States and European countries. For example, accounts from the YeezyPay payment service have a minimum spending requirement of $200. If an account gets banned, the money is refunded to the affiliate balance within the service in 100% of cases.
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It is recommended to launch gambling and crypto campaigns from such accounts in Google UAC or to use a good cloaker.

Cloaker​

There are many cloaking solutions available for Google Ads, but some affiliates choose not to use a cloaker. Instead, they opt to whiten the pre-lander or select an offer not explicitly prohibited. If you're interested, you can find a list of paid cloaking services in any affiliate marketing blog or forum.

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Also, some affiliates and teams take the issue more seriously. Without using third-party services, they create private solutions or a tracker.

Anti-detect browser​

Google has strict rules about linking accounts with software programs like cloakers, and they impose harsher penalties for it compared to Facebook. Therefore, it's advisable not to connect accounts and start an advertising campaign without buying a subscription to use an anti-detect browser. While you can use dedicated servers for this purpose (which are also available), not many people choose this option in 2023 because working with browsers is easier and more familiar.

Proxy​

In the article, we have already mentioned that Google is highly concerned about both account trust and compliance with geo payment. That's why, for this purpose, residential proxies continue to be one of the best proxy options in 2023. However, you can also consider using mobile proxies connected to a mobile geo operator.

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In any case, the proxy country must match the account's country. If the affiliate needs to log in again and use a new IP address, it is preferable to select an IP address from the same country and preferably from the same city.

Reasons for Google Ads bans and what to do in each case​

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Now let's consider whether it's still worth fighting for an account that has been banned by Google. You can easily understand this by finding out the reason for the ban.

  • Ban for suspicious payment: This happens when Google's algorithms detect a discrepancy between the payment information and the account's location. In such cases, you can try your luck by appealing for the account to be unlocked. Sometimes, accounts are restored, but it's better to prevent this issue by using trusted payment methods like trusted agency accounts from YeezyPay.
  • Banned for inappropriate business activity: This occurs when the content or offers promoted by the account are deemed inappropriate. Some websites solve this problem by creating a second advertising account and continuing to run ads from there, often with a small budget of $2 to $10.
  • Ban for bypassing algorithms: Unfortunately, if an account has been banned for intentionally evading or tricking the algorithms, it cannot be restored.

Some prominent features of Google Ads​

  • When sending traffic to grey-hat offers, even if you use agent accounts with trusted payment solutions, it is important to avoid repeating the same actions across multiple accounts. Google’s AI is highly trained, and bots can easily detect if multiple accounts belong to the same user or device.
  • Similar to other advertising platforms, Google periodically conducts thorough cleaning of advertising results. During these times, it is best to be patient, as the system's trust in agency accounts remains mostly consistent.
  • It is not recommended to suddenly increase the budget or add multiple new keywords all at once when launching an advertising campaign.
  • Warming-up the account is necessary.

Conclusion​

It is possible to send traffic from Google Ads to gambling and cryptocurrencies. However, working with these industries, which are considered "gray hat niches" in 2023 can be extremely challenging without a reliable technical infrastructure and trusted payment accounts. Even if your account doesn't get banned, you shouldn't expect huge profits from self-registered accounts. To simplify testing and reduce the risk of bans, you can use agency accounts.
 
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