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How many keywords in one ad group (Bing)

Discussion in 'Pay Per Click' started by ns7000, Nov 22, 2014.

  1. ns7000

    ns7000 Affiliate affiliate

    Is there any limit that we should follow to add the number of keywords in one ad group (Bing) I was reading one article where it says this

    " I have been quite successful using 10-20 keywords per ad grouping. Really, any more keywords than that and you'll most likely damage quality score and decrease your sales. I get quite aggressive in terms of increasing conversions by continually building out new groupings based on the competitors."

    Source here
  2. ytz

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