Rivertraffic
Member
I've noticed that some push creatives perform well for only a few days before CTR starts declining.
In some GEOs it happens almost immediately, while in others campaigns remain stable much longer.
How often do you refresh creatives?
Do you wait for performance drops or rotate them proactively?
In some GEOs it happens almost immediately, while in others campaigns remain stable much longer.
How often do you refresh creatives?
Do you wait for performance drops or rotate them proactively?
