Conversions to what?
$55/13 =$4.2307 is what it costs to get a referral to the target?
1:18 would be my cutoff
18*$4.2307
$76.1526
if 1 in 18 don't buy (or payout) at the target --there is a problem to be resolved.
Yes I have Google-Analytics and Inspectlet (it records each session so I can watch the visitor).
I'll check on the 'dwell' time' and update after work.
I'm not sure about the bots. I'm using Microsoft Ads and I thought it would be quality traffic. The way I figure, if it's a good seller or a hot seller results should show pretty fast.
I'm sure the campaign needs optimized and websites will have to be black listed. Those require more budget. That's why if it doesn't show promise quickly I might have to dump it and create a who new campaign.
Are you using Google-Analytics on your landing page(s)
Use that to look at your 'dwell' time of users (sessions) on that page.
Are the sessions long enough to show you that they are reading that page? 30 sec to 1 min (or whatever time would be needed) on average?
Time on site (dwell) drill down to user ids anatomized string
CPC should have very few if any 'bots'
Microsoft should be filtering --you need the real ips and a script to get the hostnames --see if they are legit
If people don't buy the offer is not of value or the network or offer owner is shaving the sales.
See this post: New Bitcoin Bot
Data is King always. I make an analogy here of limited datapoints and their results.
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