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Blogging for SEO: Strong Evidence Suggests Daily Posts
BrcueClay.com
August 10, 2010
Read more of Blogging for SEO: Strong Evidence Suggests Daily Posts.
BrcueClay.com
August 10, 2010
No one ever said it was easy to blog every day. But as we know, nothing good in life comes easy. And so everyday, we at Bruce Clay, Inc. strive to say something meaningful on the blog. The benefits of blogging for your brand and for SEO have been extolled before. But less examined are the risks of not blogging. What are you missing out on by not blogging regularly?
It's not a test we're likely to undertake here, so luckily, social media blogger Justin Kownacki did the deed for us. But look out. The results aren't pretty. For the last three months, Justin has blogged weekly instead of daily. His goal was to improve the quality of the blog by devoting more time to each high impact post rather than spreading his efforts across multiple posts. It's a theory I've been tempted with before. But now the evidence is clear. Nobody wins ? not the author, not the brand, and least of all your SEO efforts ? when you cut back on the blogging.
Read more of Blogging for SEO: Strong Evidence Suggests Daily Posts.