I would also advise making a huge effort in daily postings such as;
"Tips of the Day" this will keep it less of a chore, energetic and fresh.
Also "weekly round-ups" is a good way to get off the starting line, so to speak.
As mentioned get your great content, shared and promoted using social media.
Its a lot of work to begin with but with quality and unique content the traffic will soon build up.
A Blog should be posted on a particular cateogory and content should be quality it should be users friendly, u can also share socila media like facebook, twitter there will be option to share your blog
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