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best way to scale

davidt

New Member
affiliate
Hey Charles, thanks a lot for working too much on your vacation. I'm hoping you can share some light on scaling good campaigns? I find when I increase the budget, my CPC shoots up. Is it better to make multiple/ duplicate ads with low budgets or what have you found works best? THanks so much
 
- Keep split-testing everything. The higher your ROI, the more you can bid to increase volume

- More ad placements and ad sizes. If you're only doing 300x250, try leaderboards and other ad formats

- Expand countries. Only doing USA? Try it on other countries

- More traffic sources
 
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