We’ve been testing Reddit as a traffic source for gambling offers. The platform lets you tap into small, targeted communities where people actively discuss casinos and betting.
Unlike Facebook or Instagram, Reddit has fewer restrictions — if you respect the rules.
There are two main formats:
— Full posts inside relevant subs (like r/onlinegambling or r/sportsbetting)
— Reviews and recommendations in the comments
Direct casino promos aren’t allowed — but neutral reviews are, as long as they stay within the topic.
For example, someone posts: “Top trusted casinos for Country X?” or “Anyone played at Casino X?” — that’s your chance to jump in with a helpful, detailed reply: pros, cons, payment options, popular games, etc.
Why start with comments?
— Lower risk of bans
— Easy way to engage niche audiences
— Good comments often get pinned by the post author
— Comments stay live for months and can still bring traffic
A few key points:
No hard ads — only neutral, informative reviews
Once your comments prove safe and your account builds trust, you can test full posts — but stick to the rules and keep it informational.
Has anyone seen real conversions from Reddit? Or is it just good in theory?
