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  1. Graybeard

    The logic in a CTA (call to action)

    I came across this in searching an unrelated matter. I thought is was rather complete but more geared toward face-to-face selling. However, most of this sales closing logic can be made effective in digital media copywriting. Emotions are emotions and sales closing and offer conversions are...
  2. G

    Calling All Introverts

    I describe myself as an introvert because I do spend most of each day alone with my desktop. Although I am able to get up and speak to a whole room full of people, and don't feel nervous when doing so, I like the internet more than a crowd of gossipers. Contrary to popular beliefs, the...