I have some pretty comprehensive .htaccess instructions and PHP code that do 301 redirects to get almost all lost users to the right pages on my site. One of the best sets of .htaccess rules I have that would help any site reduce the most common "lazy" 404 errors are:
RewriteRule...
The tragedy for me is that at the end of August I traditionally start to go into my highest traffic highest revenue time of the year. Telling me this could take a month or two to straighten out is like telling a toy store three weeks before Christmas that their power and heat won't be restored...
It seems to be the summer of collosal Google SERP disasters. My site took a massive tumble on July 27th. I've fallen completely out of all of the search phrases for my site. Even the ones I have dominated since 1999. My traffic has fallen by 80%, which means I'm taking a severe beating...
An very good example supporting what I wrote about choosing a web host was MySpace being off line for much of this past weekend due to a power outage (http://news.bbc.co.uk/2/hi/5209496.stm, http://www.mtv.com/news/articles/1536975/20060724/index.jhtml?headlines=true). Apparently their servers...
If you are going to make any changes to your web hosting setup the slowest traffic times are the best time to do this. This means either making the switch during the summer (preferably 4th of July weekend), Labor Day weekend or Christmas/New Years. In general I think the days between Christmas...
People always talk about 99% uptime being important, but rarely do they think about what goes into making a web host reliable or for that matter what 99% uptime really means.
If your web site really had 99% uptime for the month of July your site would be offline for a total of 7hrs 26min...
Out the bastards. I am a firm believer that anyone who is taking advantage of others in this fashion should be publicly exposed among their peers. We should be protecting those who are trying to work hard and play on the straight and level. We should not protect those who either through...
Here are some suggestions. While I can't promise they will help, they certainly won't hurt and many people believe that they can help with SEO.
The first thing I tried to do with your pages was validate the HTML and found that your pages contain lots of HTML validation errors. It is believed...
Personally, I tend to want to believe that much of the click fraud is focused on the big money terms (e.g. "home loans"). Less popular niche phrases probably don't attract as much click fraud because there just isn't as much money to be made from them and click fraud would stand out more.
Of...
I've been saying this for years and it is the way it should be. Duplicate content does not add any unique value to the Internet as a whole and from a SE's perspective does not serve the interests of the consumer. I've always felt that building one's web business on duplicate content was a...
Google bot visits some of my sites daily. On my website http://EnvironmentalChemistry.com, bots that I know about typically request between 300,000 and 400,000 pages and typically consume around 10 GB of bandwidth per month.
Ken's right on both points. The new CPA option isn't designed to replace content targeted PPC, it is designed to complement PPC. Google realizes that there is a place for "off topic" ads and CPA can fill a niche not addressed by PPC. Also click fraud will never die, we can only hope that...
Much better put. Yes search is the bread upon which Google puts their butter, which is advertising.
And your right Google can not for get how important their natural search is to the rest of their business model. I'm sure they won't neglect it.
Their bread is actually buttered by advertising. Search just happens to be the primary way of generating places to place ads.
In order to satisfy their shareholders quest for revenue, they must branch out and try new ways of generating ad revenue.
The old adage is "content is king." This was true in the 90s and I think it is still true today. Nothing will make me happier than to see search engines finally become successful at weeding out affiliate only sites that do not even make an attempt at producing original content (e.g. AWS sites)...
As was said this is going to be huge for AdSense publishers. I also see it really squeezing other affilate programs. To compete they are going to have to squeeze their own profit margins to lower rates for advertisers and increase rates to publishers. I think this is going to revolutionize CPA...
I have really mixed feelings about these social networking sites because some of them throw around so much weight on the Internet that it could be a faulty strategy to ignore these sites as part of one's website promotion plans. In reality, however, I look at these sites as popularity contests...
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