Test, test, and test some more. There are so many options out there for you to try. Facebook, Instagram, Pinterest, Adwords, SEO, Twitter, just to name a few.
Test different offers, different landing pages, etc. until you find a solid approach which you can scale.
Use an autoresponder that has a good reputation and deliverability rate. ActiveCampaign scores highest in that area if you compare it with other tools. Clean your list regularly and send valuable content. Include an "unsubscribe" button to avoid people flagging you as spam.
If you're looking for a free autoresponder to get started with you can give MailChimp or AWeber a shot. GetResponse and Active Campaign, however, are imho the best tools out there because of their automation features. They both offer free trials as well.
A drop off in a google analytics flow report signals the page on which a visitor to your website decided to move along a different path than the designated "visitors flow".
A lot of things affect your SEO ranking.
1) On-page SEO (internal links, external links, keyword density, title and description, image alt tags, etc.)
2) Off-page SEO (backlinks & social signals)
The first part is what you can see on the website itself. I recommend using the Rank Math plugin...
In SEO there is a concept called "link juice" which flows through your web pages through do-follow links. Internal links help you spread that link juice throughout your website and multiple articles. On top of that, it increases the amount of time a user spends on your site if he continues...
Social signals help with SEO. It essentially shows google that your content is so good that it's being shared on social media sites. In return, they rank your content higher because it looks relevant.
AMP is used for optimized mobile web browsing. So essentially it makes websites load faster for mobile users. By doing so, AMP leads to a lower bounce rate, more engagement, and ultimately a higher ranking.
There are a couple of autoresponders out there that have a lifetime free plan such as mailchimp or aweber, but if you have some money to invest I'd recommend going with another one such as GetResponse or ActiveCampaign because they have great automation features.
At the end of the day, it...
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