Agree with most people here - at the beginning you definitely should work on the content yourself. Not only its a great experience, but you'll firsthand will know what works and what doesn't work for your blog/ website. This will also allow you to better evaluate the content you'll receive in...
I'd just like to ad that not only videos should be max 15 seconds long, but the first impression is everything - if the first let's say 3-5 seconds don't catch attention, don't expect your viewers to stay for the remaining 15 or so seconds.
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