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Using mobile DSP for app advertising

Mobile Demand-Side Platforms (DSPs) offer convenient campaign launches through a personal account. Among the popular DSP services are Appnext, Applovin, Bigo, LiftOff, Moloco, Xapads, Unity, IronSource, Mintegral, and others. These platforms provide opportunities for optimizing advertising campaigns, allowing for tracking ad placements in apps and the effectiveness of creatives. As a result, audience reach is usually broader than when using Yandex or VK Advertising PPC. To effectively work with DSP, it is recommended to involve a media buyer who will handle purchasing optimization and conversion rate improvement.

There is also a specialized type of DSP that collaborates with smartphone manufacturers, such as Petal Ads and Mi Ads. This type of advertising is displayed in app stores on smartphones, in rankings, banners, and push notifications, providing additional audience coverage.

Audit of Meta Advertising Account (Facebook): 5 Steps

In the constantly changing advertising landscape, conducting regular audits of your Meta (Facebook) advertising account isn't just advisable, it's strategically necessary. It's the key to enhancing the effectiveness of your advertising campaigns and unlocking the full potential of your investments. Below are 5 ways to accomplish this.

Read more: Audit of Meta* Advertising Account (Facebook): 5 Steps

Arbitrage-Resilient Hostings for 2024

The work of an arbitrator is often ambiguous in terms of legality and morality. In the days of the glorious Golden Age of piracy, they would have had every chance of dangling from a yardarm somewhere near Cape Lopez.

Therefore, arbitrators, in order to avoid exposing their landings with grey offers, are forced to look for not only anonymous but also abuse-resistant hosting. With such hosts, the likelihood of a site/landing/pre-landing being removed from hosting due to user complaints and claims to the provider can be minimized. In this article, we will discuss why abuse-resistant hosting is so in demand in affiliate marketing, as well as provide a list of verified hosting services.

https://telegra.ph/Arbitrage-Resilient- ... 2024-02-09

For many beginners, finding themselves in the red can cause panic and a desire to quit arbitrage altogether. We'll discuss whether it's worth continuing to pour money, what needs to be analyzed and checked. If you learn from your mistakes, remove emotions, and identify the reasons correctly, you can extract useful insights.

Our checklist will help thoroughly dissect your pour and lead to thoughts on what went wrong and led to failure.

Read more: What to do if you're in the red?

What you need to know about expenses in traffic arbitrage?​

Today, we have decided to provide a detailed analysis of one of the most important aspects of traffic arbitrage - expenses. They are necessary when driving traffic from most sources, and it is important to know how to work with them correctly.

Read the article: What you need to know about expenses in traffic arbitrage?

Do you want to find even more customers who are a perfect fit for your business? Facebook Lookalike Audiences are the solution you're looking for. In this guide, we'll cover everything you need to know about Lookalike Audiences.

Read more: Facebook Lookalike Audiences

5 Sources Worth Testing

As the landscape of Facebook and Google advertising becomes increasingly challenging each year, with stricter moderation and more stringent algorithms, many arbitrageurs are exploring suitable alternative sources. In this article, we will discuss the top 5 emerging sources that will be even more relevant in the year 2024.

Read more: 5 Sources Worth Testing

8 Facebook Retargeting Strategies in 2024

Visitors rarely make purchases when they first visit your website. And the last thing you want is for them to leave and never return. Facebook retargeting advertising allows you to re-engage people who have already visited your site or interacted with your ads in the past.

Read more: 8 Facebook Retargeting Strategies in 2024

Key data about Google Ads and its capabilities

Today, we will discuss a major source that is currently demonstrating incredible results. We are talking about Google Ads. From the article, you will learn about the features of the platform, its advantages, and disadvantages

Read the article: Key data about Google Ads and its capabilities

What factors influence Google rankings in 2024: what you should know?

The work of an SEO specialist often resembles that of a detective investigating a crime scene, trying to understand clues and predict patterns. The internet is filled with theories about what needs to be done to top the search results, but the harsh truth is that no one knows for sure.

After the leak of Yandex's code, SEO specialists had to reconsider their understanding of certain ranking factors and make corresponding adjustments to their strategies. Today, it's the turn of Google ranking factors: everything that Semrush specialists, the largest platform for SEO site audits, could find.

What factors influence Google rankings in 2024: what you should know?

The work of an SEO specialist often resembles that of a detective investigating a crime scene, trying to understand clues and predict patterns. The internet is filled with theories about what needs to be done to top the search results, but the harsh truth is that no one knows for sure. After the...

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