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Recent content by swatisharma

  1. swatisharma

    What are Google Sitelinks?

    I stumbled upon Google Sitelinks the other day and was truly amazed to find out what they were. If you search something on Google, sometimes under the main title you will see various links that go to different pages saying "SITE" or "OTHER SITES." These links are called Google Sitelinks. These...
  2. swatisharma

    Importance of 404 page

    A website that has an error 404 page instead of a home page is basically the least visited site on the web. It means people are not likely to visit your site once they click on any link and it doesn't take them anywhere. As soon as people realize that you have no content or service, they will...
  3. swatisharma

    PPC: Should I ignore Google Search in 2021?

    The digital marketing sector has its own set of highs and lows. Rumors concerning PPC (pay-per-click) campaigns are one of the challenges to deal with. PPC is a crucial component of any digital marketing strategy. It's simple to come across myths when it comes to PPC techniques and trends...
  4. swatisharma

    How to increase traffic?

    Many organizations find it difficult to come up with fresh and creative techniques to boost website traffic. There's a lot of misinformation out there about how to get more visitors, which might lead to you repeating the same old techniques and expecting different results. Here are...
  5. swatisharma

    What is better, SEO or PPC?

    For long term goal choose SEO and for short term goal choose PPC.
  6. swatisharma

    What is best link building strategy in 2021?

    You can try following: 1. Claim Business Listings 2. Network Outreach 3. Broken Link Building 4. Quora 5. Skyscraper technique 6. Resource link building 7. Guest post
  7. swatisharma

    Why is anchor text important to SEO?

    Both consumers and search engines benefit from anchor text. If a user clicks on the link, the link label describes what she will see on the linked page. Search engines, on the other hand, employ anchor text to index and rank webpages. This is where the importance of relevance comes into play...
  8. swatisharma

    What is Keyword Targeting in SEO?

    To gain a top ranking in the search engines, use keywords relevant to your product or service in your website and ad material. Keyword research is essential for determining which keywords your company should target. The importance of target keywords can be attributed to a number of factors...
  9. swatisharma

    DA of the website

    High-quality backlinks are king when it comes to domain authority. Your score will be higher if you have more. Keep the following points in mind: Create outstanding content: Reputable websites will only link to your content if it is exceptional. So take your time and create in-depth blogs...
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