You just need to made them click on Amazon link. This way cookie will remain active for 24 hours. Most of the amazon affiliate websites uses this method. For example see here Best Electric Shavers Buying Guide this site just want to send users to amazon So if a customer comes to this site and...
It will be apples to oranges comparison. Both are important because both are for different purposes. Good SEO will bring visitors to your site. On the other hand Good Web design will help you to retain visitors on site and to get your required leads..
First priority write yourself as you know better about your topic. You can better write SEO Optimized content than a writer.
If going to choose a writer, choose one with good experience
btw I am also a writer, if needed any help let me know. I own blogs too therefore I can write good content
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