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Hello my friend,
This is my speciality I can tell you from first hand experience to do it!!!! as far s youtube is concerned. I have many videos ranking on the first page for various niches using youtube.
The returns are awesome. I have even converted youtube traffic that has been sent to a sales page!!! (but I do not recommend that)
The best way to do it is to send the traffic via a link in your discription box to an opt in page and capture leads.
Youtube works well and you do not need to be a video producing giant to make a few videos that willl rank and bring you awesome traffic...
Be sure to keyword optmise the title, the actual video content, the discription box and the tags at the bottom of the video.
Optimise the tags with your main keyword and the next two LSI keywords in the google keyword tool. Simple as hell...
Build as many one page free blogs/sites as you can with good articles on them that are keyword optimised of for your main keyword and your LSI keywords also and hey presto!!! In time you will rank on the first page of google.
I choose keywords with videos under 500,000 cometing pages to ranke faster. I also go for at least a 30,000 search volume for some decent traffic.
Just imagine if in a couple of months you can get just free videos ranked highly on google.
You will make money
Kindest Regards Louis Doughty
If you display a video on your site and on youtube does that take away from the ranking since the videos are "duplicated" online?
I would like to find a quick and easy way to produce video clips. I think they really bring content to life if blended in with articles.