When use audience network?

[Alessio]

I've tested some placement for my ads, and i see that audience network have click on website with low CPC but cost for pixel a user is more or less the same of other placements.

My question is: in your experience when it's useful audience network?

 

[Alex AdsBridge]

I've tested some placement for my ads, and i see that audience network have click on website with low CPC but cost for pixel a user is more or less the same of other placements.

My question is: in your experience when it's useful audience network?

Hey, @Alessio. Nice to e-meet you. Do you apply any tracking?

 

[Alessio]

Hey, @Alessio. Nice to e-meet you. Do you apply any tracking?

Yes, but i think that my problem it's on facebook ads, not on other point of funnel.

 

[leonardozhe]

for app install type campaign , audience network can drive lead by low price.