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Very low EPC - how to work with?

Discussion in 'Newbie Helpdesk' started by danvin, Aug 14, 2014.

  1. danvin

    danvin Affiliate affiliate

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    Hi,
    I'm looking at top offers of few big affiliate networks, and the EPC for these offers are very low.
    $0.07, $0.03 etc

    It's confusing me.
    If EPC is the earning for 100 visitors - means that 1 visitor costs less than $0.0007 (if EPC = $0.07).otherwise it's not profitable.
    How can it be?

    Or the logic is that some one drive bad traffic which isn't convert?
    Can you please explain me this?
    I'm trying to choose the offer, but most of them have very low EPC.
    Should I care about it?

    Thank you
     
  2. monetizer
  3. servandosilva

    servandosilva Moderator moderator affiliate

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    EPC is not the revenue per 100 visitors. it's the estimated earnings per visitor (1).
    Hope that helps :)
     
    1 person likes this.
  4. danvin

    danvin Affiliate affiliate

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    oh, I didn't know that. In many places it's written that EPC is for 100 clicks.
    That's totally change the situation!

    Thank you
     
  5. iamattila

    iamattila Affiliate affiliate

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    as long as your CPC is less than your EPC you are in positive territory and banking $$
     

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