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TRAFFIC SOURCE CREATION with AdsBridge

Discussion in 'Guides, Case Studies and Tutorials' started by Alex_O99, Dec 11, 2015.

  1. Alex_O99

    Alex_O99 Service Manager Service Manager affiliate

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    Hey everybody,

    We continue to publish useful posts relating to the basic fundamentals of working with the tracker.

    Today, we want to share some info how to create and set up your traffic sources with AdsBridge. Also, we will try to answer the frequently-asked questions about tokens and macros.

    With our detailed and simple instructions, you can easily add the traffic source and apply it into your campaign with AdsBridge.[​IMG]

    The screenshot shows our interface for setting the traffic source which can be used for your campaigns.Let’s see how these fields function.

    1. CHOOSE FROM TEMPLATES

    You can use any traffic source and even set it up yourself for any purpose. However, we prepared the list of preset traffic sources for our users. In the list of templates we added the trusted traffic sources, our partners:
    - ExoClick
    -TrafficHunt
    We also added the list of templates with the most popular traffic sources, it includes:
    - 50onRed (Intext, Pop, Search)
    - AirPush - BuzzCity
    - Decisive
    - Go2mobi
    - Google Adwords
    - InMobi
    - LeadBolt
    - MobFox
    - PlugRush
    - PopAds
    - Reporo
    - TrafficFactory
    - TrafficForce
    - TrafficJunky
    If you found the needed traffic source in the list of the popular ones, you can go ahead and choose it. All settings will be filled automatically. In case you didn’t find one, then you will have to set a traffic source yourself.

    PLEASE NOTE: the setting of the campaigns tokens and S2S Postback for tracking are not that critical. If you need to get information about your traffic with the use of your traffic source tokens or you need to send conversions to the traffic source, you can skip these settings and move on to campaign creation.

    2. TRAFFIC SOURCE NAME
    Please name your traffic source in this field. Please note that there is a list of forbidden characters that can’t be used (the name must be not less than 3 characters and consist of a-z‚ A-Z‚ 0-9‚ - ‚ _, *, /, &, [, ], (, ), !, №, %, ?, @, #, <, >, +, comma, full stop).

    3. TRACK IMPRESSIONS CHECKBOX
    This checkbox is responsible for the function that is available for users with Professional and higher subscription plans. With the help of this function, you can use CPM model (cost per mille/thousand of impressions) for more precise cost calculation under the same conditions on the traffic source.In order to set up tracking of impressions, you need to mark the checkbox. When choosing the corresponding traffic source in the drop-down list while creating campaigns, at the bottom of the screen you will see the URL that you need to add to your image pixel and then to place this pixel to the banner to calculate your impressions. Unfortunately, not all traffic sources have an option for setting such pixel. In this case, please contact your traffic source manager and ask for assistance.

    PLEASE NOTE: This URL will not redirect users to the offers, do not use it as your campaign URL.

    4. S2S POSTBACK URL
    If it is necessary to pass any information from the tracker back to the traffic source, you need to enter the postback URL of your traffic source in this field. Otherwise, this URL is not required.In case you use the preset traffic source, please pay attention to the URL. If it includes parts like REPLACE [​IMG]
    then you should substitute it with the correct value of your ID from the traffic source side.

    You can also contact your traffic source manager and get the postback URL for AdsBridge.

    5. LIST OF ADSBRIDGE TOKENS FOR INSERTING INTO THE POSTBACK URL
    This list includes all parameters which you can add to postback URL of your traffic source for passing information.Please note that the adding of the parameters <parameter1><parameter2><parameter3> is not correct, and with such setting the postback URL won’t work. It is necessary to type the name of the parameter in the URL in which the traffic source can take the needed value, and only then add a parameter. Here’s an example: parameter1=<parameter1>& parameter2=<parameter2> and so on (however, the format of links can vary, some traffic sources can take parameters through /,: and other characters).

    ADVANCED SETTINGS, CAMPAIGN TOKENS SETTING
    Tokens are the definite values which can be added to your campaign URL for passing their values from a traffic source to AdsBridge, or target site. Please request these parameters from the representative of your traffic source.

    6. TRACKING TOKEN
    It is meant for passing the unique identifier of click on an advertisement from every user.
    Its setting does not influence the tracking on the side of our platform, but if you need to pass conversions back to the traffic source, this parameter is the key.It consists of the name and macro which you need to specify with the representative of your traffic source.

    7. COST
    This token is meant for passing the dynamic value of costs from your source. In the campaign settings you can indicate the static value, and if the dynamic value will differ from the previously set static one, the dynamic value will be chosen for statistics calculation, as the one that is more relevant at the moment. This function is available only for CPV and CPM models (using CPM models you need to pass the cost of 1000 impressions, because the received value will be divided by 1000 and assigned to each impression).

    8,9. CAMPAIGN TOKENS
    These tokens are used for creating unique URLs for your campaigns and to pass parameters from the traffic source to AdsBridge or to the target site (affiliate network). The setting up is carried out in 2 steps:
    - enter the token's name (this name will be displayed in your campaign URL so that you can choose it by yourself);
    - enter the value of token. If the value is static (for example, you have token "banner" and you will receive the value "1" for each visit in it), you can enter the needed value in the "Value" field. If the value is dynamic (is different for each click on your campaign URL), then in the "Value" field you'll have to enter the traffic source's macro (which will be replaced with the corresponding value every time the users click on your URL).
    Values of macros should be specified with the representative of your traffic source.

    Example:
    1. Static token value: you have 4 buttons in your email creative and you want to track which button converts better. To do this in your campaign URL you need to add the token ...button=. When pasting the campaign URL on the 1st button, in the campaign URL after the token ...button= add the value 1, e.g. button=1, on the 2nd button - ...button=2, on the 3rd and 4th - ...button=3 and ...button=4 accordingly. When the user will press the 1st button, in the AdsBridge statistics in the Token1 column you will see the value "1", the 2nd button - value 2, etc.
    2. Dynamic token value: you buy traffic from the traffic source (ad network) and you want this source to pass you the name of the sites the traffic is coming from. To do this, in your campaign URL you need to add, for example, token ...site= and after the "=" you'll have to place the traffic source's macro, which will be replaced with the corresponding value, for example site=[site_id] (the value of this macros you can get from the representatives of your traffic source). Thus, in AdsBridge statistics in the Token1 column you will see the values site1, site2, site3 ... siteN for each visit.

    Please note that there are primary and additional tokens in our system.There can be only 6 primary ones that will be shown in statistics of our tracker.Additional tokens won’t be stored in our statistics, but they can be passed to your affiliate network, and you will be able to view their values there.

    10. EXAMPLE OF CAMPAIGN URL
    Please note that the shown URL is not final for your campaign. By adding Sub ID when setting your source, you can see how your campaign URL is changing.



    We hope that this guide will be useful to you.
    Looking for your questions and ready to discuss the following topics.
     
    Last edited by a moderator: Jan 13, 2016
    azgold, keep_calm and seeqer like this.
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  3. azgold

    azgold Moderator moderator affiliate

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    @Alex_O99 I read this a while ago but forgot to say thanks for posting it.

    I have yet to figure Adsbridge out, so will come back to it at a later date. Tried to set up a campaign and a couple of traffic sources but I need the 'dummie' version of instructions. :)
     
    Alex_O99 likes this.
  4. Alex_O99

    Alex_O99 Service Manager Service Manager affiliate

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    Thanks we are really appreciate your feedback, we update our case studies every week, moreover here is FAQs that might help you. In case some difficulties appear pls write to our support team support@adsbridge.com, they will be more than glad to assist you.
     
    azgold likes this.
  5. azgold

    azgold Moderator moderator affiliate

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    Thanks, Alex. I have a feeling I'll be in touch. :)

    Plan to return for another try when I have some time.
     
    Alex_O99 likes this.
  6. Alex_O99

    Alex_O99 Service Manager Service Manager affiliate

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    Ok, np, we are ready to assist you any moment. Have a great day!
     
    azgold likes this.
  7. tajhtha1

    tajhtha1 Affiliate affiliate

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    Im having problems with conversions showing up on adbridge from my affiliate network
     
    Alex_O99 likes this.
  8. Nick AdsBridge

    Nick AdsBridge Service Manager Service Manager affiliate

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    Hey tajhtha1 ,

    Let's figure out what is wrong together :)
    Please, tell us more what is your affiliate network, can you send us their postback tokens?
    Ah, one more thing - send us your current postback URL, that is placed on their side.

    Looking forward to your reply.
     
    Alex_O99 likes this.
  9. Sebin Thomas

    Sebin Thomas Affiliate affiliate

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    I'm setting up Bing as a traffic source. Since the conversion doesn't happen on my website, I cannot use Bing Ads UET tag tracking code. Is Bing Ads support S2S postback URL, which could be used to send conversion data to Bing Ads panel? Also what I need to fill in Tracking ID and cost field?
     
    Alex_O99 likes this.
  10. Alex_O99

    Alex_O99 Service Manager Service Manager affiliate

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    Hey, @Sebin Thomas thanks for your reply. the thing is bing doesn't support S2S, and don't pass click ID with token, as well as cost.

    With the help of S2S you can't pass the conversions, you have to leave empty clicck ID and cost fields. There are no tokens. Hope you find that useful.
     
    Last edited: Mar 7, 2016
    Sebin Thomas and azgold like this.

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