This Book Really Helped My Ad Stratergy

[Strickland]

I read alot of books, at the moment I'm reading alot about advertisng and salesmanship it's not my background at all and I'm finding it very interesting.

I just finished a book called

Scientific Advertising
by Claude C. Hopkins

It has to be the best thing I've read so far. I don't know who this guy is but in my humble opinion he's pure gold.

I'd love to know if anyone else has read this and what your thoughts are?

And if any of you have more reading suggestions?

 

[Honeybadger]

I read alot of books, at the moment I'm reading alot about advertisng and salesmanship it's not my background at all and I'm finding it very interesting.

I just finished a book called

Scientific Advertising
by Claude C. Hopkins

It has to be the best thing I've read so far. I don't know who this guy is but in my humble opinion he's pure gold.

I'd love to know if anyone else has read this and what your thoughts are?

And if any of you have more reading suggestions?

This book is available as a YT playlist

 

[T J Tutor]

Yep, he and David Ogilvy are among many of the greats. Then there were some of the showmen like Elmer Wheeler too.

 

[Strickland]

This book is available as a YT playlist

Nice find EuronGreyjon, I'll quite happily do that book again, it's well worth the time.

Yep, he and David Ogilvy are among many of the greats. Then there were some of the showmen like Elmer Wheeler too.

Thanks T J Tutor, I'll check out those guys too.

There's me thinking affiliate marketing was just finding the right offer and tracking a few clicks

 

[azgold]

I'll check out those guys too

David Ogilvy's swipe files (some), just to give you the idea of his copywriting.

 

[Strickland]

David Ogilvy's swipe files (some), just to give you the idea of his copywriting.

Thanks azgold, I can't beleive I'd never heard of him before
I just purchased his book and have it next inline on my kindle
One thing I have noticed about these guys is, they all think big, they do alot of research and they constantly test.

 

[Honeybadger]

Affiliate marketing like SEO is logic
Anyone can make a living doing this

Thanks azgold, I can't beleive I'd never heard of him before
I just purchased his book and have it next inline on my kindle
One thing I have noticed about these guys is, they all think big, they do alot of research and they constantly test.

Research
Plan
Action
Repeat

 

[Honeybadger]

Affiliate marketing like SEO is logic
Anyone can make a living doing this


Research
Plan
Action
Repeat

R.O.A.R.

Research
Organise
Act
Repeat

 

[amrita27]

i was looking for this info , finally i found , thanks for sharing ,its really helpful.

 

[T J Tutor]

they do alot of research and they constantly test.

YES! THIS!

I preach this damn near every day here!

 

[Strickland]

YES! THIS!

I preach this damn near every day here!

It finally sunk in