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Scaling a winning ad with plenty of Fish

Discussion in 'Testing, Optimization and Scaling' started by Meathook, Feb 18, 2013.

  1. Meathook

    Meathook Affiliate affiliate

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    I've got a campaign running with plenty of fish where I duplicated the campaign so I can see which works better, the one going to a blog site to pre sell the cpa offer or the one going straight to the offer directly. What I'm wondering is if one of them turned out to be driving much more traffic, how would you scale this? Would you just duplicate the campaign again or would you just raise the budget per day amount? Would both actions have the same effect? It seems the duplicate campaign would possibly get more impressions, but maybe i'm not getting something.

    Thanks in advance!
     
  2. louisthered

    louisthered Affiliate affiliate

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    I believe that if you have duplicate campaigns on POF running to the exact same demo, you don't just double your traffic, they have that angle figured out. To scale you can try to open up your demographic targeting, raise your bid, or try running banners in all the different sizes, although they all will get differing results
     

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