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Retargeting on Facebook

Discussion in 'Social Media' started by fernandoch, May 14, 2014.

  1. fernandoch

    fernandoch Affiliate affiliate

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    Hello,

    What tool do you recommend for retargeting on facebook? Or do I even need a tool?

    Thanks!
     
  2. K

    K Administrator Administrator affiliate

    Are you planning on buying traffic?
     
  3. fernandoch

    fernandoch Affiliate affiliate

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    Yeah sure, I won't rely on search engines for sure :)
     
  4. K

    K Administrator Administrator affiliate

    1 person likes this.
  5. servandosilva

    servandosilva Moderator moderator affiliate

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    Have you tried FB WCAs?

    It's free and directly works on Facebook.
     
  6. fernandoch

    fernandoch Affiliate affiliate

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    Could you please post a link? Or explain a bit better what that is?
     
  7. fernandoch

    fernandoch Affiliate affiliate

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    Thanks for the article but in that article there is nothing about retargeting :(

    FB retargeter also uses custom audiences and it just simplifies all the tasks without having to edit any html files.
     
  8. servandosilva

    servandosilva Moderator moderator affiliate

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    There's nothing about retargeting? You're probably not getting it, because I use WCAs for retargeting every week and they work really well.

    Yes, it creates audiences by putting the pixel on your page, but those are FB approved audiences, not those Custom Audiences that have gotten people banned (scrapped).
    And retargeting with FB is really cheap now. It's like having fans or even cheaper.

    What exactly are you looking for?
     
  9. fernandoch

    fernandoch Affiliate affiliate

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    Just to retarget users for a product I am selling.

    I bought fb retargeter for now, it just simplifies the thing of having to modify html files.
     
    1 person likes this.
  10. K

    K Administrator Administrator affiliate

    Let us know how it goes, maybe a case study?
     
  11. fernandoch

    fernandoch Affiliate affiliate

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    I wish I had some free time to do case studies :)
     
  12. servandosilva

    servandosilva Moderator moderator affiliate

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    I see.

    It ain't that difficult man. Just copy and paste the HTML pixel from FB, and put it in your blog or landing page. But whatever works for you is fine :)
     
  13. fernandoch

    fernandoch Affiliate affiliate

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    I know it isn't, but for some bucks you can make your life easier :)

    How are your results with retargeting? Are you measuring them?
     

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