Ads will be forbidden, but search results will not be banned so this will just lead to a bigger role for search-engine optimization promotion techniques and make marketplace platforms more important players.
In other words, Google's ban isn't the end of the serious ICO. At least not this year. The not-so-serious ICO, in theory, will fall by the wayside.
You can easily assume the big ICO whales spend between $200 and $250 thousand for Google advertising. Google was their number one priority once Facebook left the scene and prices in banner-exchange networks went through the roof.
Where will it go now? Nobody really knows, but the big ICO houses that round up new players and try to groom them for market see this as a potential windfall as it allows them to sell themselves as would-be warehouses, or virtual incubators, for best-in-class crypto-funded companies.
In other words, Google's ban isn't the end of the serious ICO. At least not this year. The not-so-serious ICO, in theory, will fall by the wayside.
You can easily assume the big ICO whales spend between $200 and $250 thousand for Google advertising. Google was their number one priority once Facebook left the scene and prices in banner-exchange networks went through the roof.
Where will it go now? Nobody really knows, but the big ICO houses that round up new players and try to groom them for market see this as a potential windfall as it allows them to sell themselves as would-be warehouses, or virtual incubators, for best-in-class crypto-funded companies.
