Graybeard
Well-Known Member
- Inbound Methodoloty: ACCD - Attract, Convert, Close, Delight
- Buyer's Journey: ACD - Awareness, Consideration, Decision
- Content Creation: PCDAR - Plan, Create, Distribute, Analyze, Repeat.
- Six Stage of the funnel: PLMMOC: Prospect/Lead/MQL/SQL/Opp/Customer
- Pilar of delight: innovation, communication, and education.
- Goals: SMART: Specific, Measureable, Attainable, Relevant, Timely
hubspot_cert_guide.mkd
This is about brand building -- real SEO (today) written 3 years ago
Sort of an outline or *cliffs notes