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What are the three elements of Event Tracking in Google Analytics?

Discussion in 'Search Engine Optimisation' started by MoulanaRafi, May 10, 2018.

  1. MoulanaRafi

    MoulanaRafi Affiliate affiliate

    What are the three elements of Event Tracking in Google Analytics?
  2. Globaxy
  3. Marsha

    Marsha Affiliate affiliate

    The event tracking in Google Analytics have four main elements to check. Among the four elements, the 2 elements the required for event tracking and other two are optional.

    The elements are below:
    • Category (Required) is the name you give to a group of objects you want to track.
    • Action (Required) is the type of interaction, such as downloading a document.
    • Label (Optional)is useful for summarising what the event is about, such as clicks on navigation menu options.
    • Value (Optional) can be used if you’d like to assign a numeric value to your file download.
    Here also I would like to share some information about the event tracking in google analytics for the visitor to understand it clearly.

    What is event tracking in Google Analytics?

    Event tracking is used when some specific action has to be tracked for the detailed analyzation. For examples like the outbound links you want to track, that how many times visitor clicked on that link, Track your PDF or media downloads, Monitor the video engagement and unique elements click too setting the events for that.
  4. langtang

    langtang Affiliate affiliate

    Action, Category and Label are the event tracking elements.