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Ask Me Anything Voluum DSP - All You Need to Know & Ask Us Anything

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hey there!

Have you ever wondered why your ads are getting rejected? The guessing game is over!
Our team has just prepared an amazing blog full of useful insights regarding common rejection reasons in Voluum DSP.



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Interested?
Check out our blog to learn more about rejection reasons!

As always don’t forget to check out our most recent traffic insights below!

Ad Exchange: SmartyAds
Average CPM:
$0.6
✅ Top GEOs: US, RU, PK, ID, IN, BR, MX
⭐ Top verticals: Apps - Utilities, Gaming apps


INSIGHT: Cost efficient, brand safe network with omnichannel reach!

Ad Exchange: Adnow
Average CPM:
$0.3
✅ Top GEOs: RS, HU, VN, ID, BG, GR
⭐ Top verticals: Nutrition (hair product, erectile dysfunction), Trading


INSIGHT: Adnow is the native advertising company offering best native ad formats with wide reach and top performance.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hello guys! Have you ever wondered what are the main differences between Native Ad Exchanges and which of them will fit perfectly for your campaign?
Now you have the perfect opportunity to find out more about it!



And as always we’ve prepared the most recent traffic insights for you!

Ad Exchange: Improve Digital
Average CPM:
$1
Top GEOs: US, FR, BR, ES, DE, IT
⭐ Top verticals: Crypto, Health, Nutrition

INSIGHT: Improve Digital offers huge volumes of well performing traffic with focus on North America and Western Europe. Latest hotness are nutrition and health campaigns targeting Germany.

Ad Exchange: Smaato
Average CPM:
$0.95
Top GEOs: US, RU, ID
⭐ Top verticals: Gaming (applications), Streaming, Education

INSIGHT: Smaato is a provider of app/mobile site traffic from all around the world.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hey guys!

Q4 has just begun, and do you know what this means?
The high shopping season is just getting started
In view of this, we analyzed the US Ecommerce Forecast 2021 report created by eMarketer. It explores US ecommerce spending, highlighting our recent forecasts and how the pandemic continues to impact retail sales. If you too want to stay updated and learn how online sales are changing, we encourage you to read it!

Learn More

And as always we’ve prepared the most recent traffic insights for you!

Ad Exchange: Pubnative
Average CPM:
$0.22
✅ Top GEOs: RU, DE, FR
⭐ Top verticals: Business
INSIGHT: PubNative is a mobile publisher providing traffic from mobile app developers to marketers to advertise on.

Ad Exchange: MoPub
Average CPM:
$0.15
✅ Top GEOs: RU, US
⭐ Top verticals: Social gambling, streaming, e-commerce

INSIGHT: MoPub is the leading mobile in-app traffic provider for over 55,000 mobile apps on more than 1.4 billion mobile devices around the globe.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hi guys!

Choosing the best image and headline for your ad campaign might not be an easy task, but we're here for the support!
In this blog post, you can check what are the rules and best practices to follow when designing the ideal Creative to maximize your revenue. With this info your campaign will surely have a better chance of approval, so don't miss out on this opportunity!



And as always check out our most recent traffic insights!

Ad Exchange: Opera
Average CPM:
$0.7
Top GEOs: NG, RU, ZA, DE - Let your AM know if you would like more traffic in any country.
⭐ Top verticals: Trading (Bitcoin), Education, Insurance

INSIGHT:
Popular browser app is available directly through our DSP! Opera want one step further and started to offer a variety of partner's traffic!

Ad Exchange: Taboola
Average CPM:
$2.2
Top GEOs: US, UK
⭐ Top verticals: E-commerce, Insurance

INSIGHT: Access moderated traffic of one of the world's largest network!

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
It’s ready!

We partnered up with Voluum to create a brand new (and free!) Affiliate Academy course on Native Advertising!

The fresh 8 classes will teach you how to effectively use native advertising to maximize your profits during this year's Black Friday / Cyber Monday craze!

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Lesson one: sign up!

So… Don’t wait! Go to Affiliate Academy, sign up for FREE and start learning today!


And as always check out our most recent traffic insights!

Ad Exchange: Passendo
Average CPM:
$0.45
Top GEOs: US, BE, NL, DE
⭐ Top verticals: E-commerce

INSIGHT: Passendo is one of the best performing email sources for e-commerce offers for US and EU. Try it today!

Ad Exchange: Mgid pre approval
Average CPM:
$2.40
Top GEOs: USA, Russia, Italy, Thailand, Vietnam, Indonesia
⭐ Top verticals: Nutrition (diet), Trading

INSIGHT: High quality traffic for your campaigns. Ask your AM for insights.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hey Hey Hey!

BlackFriday is just around the corner!
That’s why we would like to remind you about one of our favorite articles “The Power of a Good Ad Set in Native Advertising!”
In this article, we draw from our long experience and share our best tips on headlines and creatives!

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And as always check out our most recent traffic insights!

Ad Exchange: MGID - MSN
Average CPM:
$0.8
Top GEOs: US, DE, GB, IN
⭐ Top verticals: E-commerce

INSIGHT: Get access to best performing part of MSN traffic through MGID.

Ad Exchange: Powerinbox
Average CPM:
$0.75
Top GEOs: US, CA, GB
⭐ Top verticals: E-commerce

INSIGHT: PowerInbox is back with even more traffic than before! Get your campaign ready for Black Friday/ Cyber Monday!

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hey there!

7% can be a lot – especially when it's cash going straight into your pocket!

You heard right – a 7% cashback is waiting for you if you join Voluum DSP now.

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Simply:

✅ Create a free account in Voluum DSP

✅ Top it up and spend $500+ on promoted verticals, like: ️ e-commerce, finance, ‍ education & more.

✅ Do it within your first 2 weeks in Voluum DSP and get a 7% cashback!

See Terms & Conditions for details and sign up NOW!


And as always check out our most recent traffic insights!

Ad Exchange: SmartyAds
Average CPM:
$0.6
✅ Top GEOs: IT, ES, GR, LATAM, APAC
⭐ Top verticals: Game apps, Utilities, Insurance

INSIGHT: Xiaomi ad traffic available through SmartyAds!

Ad Exchange: Teads
Average CPM:
$1.3 (Gender deal traffic from $2.3)
✅ Top GEOs: US
⭐ Top verticals: Finance, e-commerce

INSIGHT: Now with the possibility to target gender in the US. Contact your account manager for more information.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hi there!

Have you ever wondered what is the difference between 1st and 2nd price type auctions? There is no need to guess anymore!

Our team created a fabulous blog post where everything is perfectly explained! It will help you to adjust your bidding strategy while running native campaigns on our platform.

Make sure to check it out and…. Happy bidding!




And as always check out our most recent traffic insights!

Ad Exchange: MyTarget
Average CPM:
$0.2
Top GEOs: RU, DE, US (contact your account manager for additional volumes)
⭐ Top verticals: E-commerce, Health

INSIGHT: Premium App traffic for insurance offers, e-commerce, apps/games or brand making.

Ad Exchange: Liveintent
Average CPM:
$0.65
Top GEOs: US, CA, GB, AU
⭐ Top verticals: Nutra (diet), Bitcoin

INSIGHT: Are you looking for nutrition/crypto friendly email traffic? LiveIntent offers performing traffic for Canada, United Kingdom and Australia.


See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hello guys!

Looking for top-quality in-app mobile traffic? You’re in the right place!

It’s high time to present to you an interview with a giant of the advertising market - Verve Group. This traffic is fully integrated with Voluum DSP via partners like Smaato and Verve Group (formerly PubNative). So don’t miss your chance and check out our blog!




And as always check out our most recent traffic insights!

Ad Exchange: RevContent
Average CPM:
$0.74
Top GEOs: US, IN, CA
⭐ Top verticals: Health, E-commerce, Finance

INSIGHT: One of the biggest native advertising suppliers. Extremely performance-oriented traffic with great results on e-commerce, health offers and finance.

Ad Exchange: Smaato NewsBreak
Average CPM:
$4.5
Top GEOs: US
⭐ Top verticals: Nutrition, Insurance, Finance

INSIGHT: High-quality US traffic. NewsBreak offers traffic on both iOS and Android with more than 10 million potential impressions daily.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Dear Affiliates,

Have you already finished your wish list for this holiday season?

All we want for Christmas is happy customers & Mariah playing on repeat!
That’s not too much to ask, is it?

Before you get too comfortable, we have one last challenge for you this year!

Here’s the deal: Reach a special goal within the first two weeks of your sign-up and get your 7% cashback from Voluum DSP! Just like that!


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And I’m not even mentioning all the profits you can get from running your high-quality native ads during these final weeks!

What do you think? Will you spoil yourself with one more successful campaign this year?

Go grab that reward!

HO HO HO! Sign Up Now!

Good luck!​


And as always, check out our most recent traffic insights!

Ad Exchange: Opera
Average CPM:
$0.4
✅ Top GEOs: NG, DE, MY, ID - Let your AM know if you would like more traffic in any country.
⭐ Top verticals: Trading (Bitcoin), Gaming, Nutrition

INSIGHT: Popular browser app with huge volumes of cheap traffic in many countries on our DSP.

Ad Exchange: Improve Digital
Average CPM:
$0.59
✅ Top GEOs: ES, DE, US- Let your AM know if you would like more traffic in any country.
⭐ Top verticals: Trading (Bitcoin), Nutra Skin-Care, Nutra Diet, Trading (Bitcoin)

INSIGHT: High-quality EU web traffic. An especially good option for CPA-focused campaigns. Improve digital offers both site and in-app traffic with amazing cost per visit.

See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hey there! ❄️

It's time for the last update in the panel this year! And it concerns one of the key elements of native campaigns - AD CREATIVES.

From now on, the smallest image you can add to the Voluum DSP campaign form has a minimum size of 600x315px.
You’re probably wondering, why such a change?

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This size resolution limitation is not accidental – the performance of larger-sized creatives has been proved by multiple campaign tests, which showed that bigger ad creatives = higher iCTR and lower CPV cost.

Additionally, higher image resolution positively influences the final appearance and quality of the creative as there is a good chance that it will not be pixelated.

Check out our latest blog post for more details and test the correct creative sizes today.

Read More

How about the last challenge of 2021? How about testing the following traffic sources until the end of the year?

Ad Exchange: Passendo
Average CPM:
$0.67
Top GEOs: US, UK
⭐ Top verticals: E-commerce

INSIGHT: The best performing e-mail sources for e-commerce offers. Have you tried it yet?

Ad Exchange: Taboola
Average CPM:
$1.66
Top GEOs: US, UK, SE, CZ
⭐ Top verticals: E-commerce, Health, Insurance

INSIGHT: One of the world's largest networks and world leader in powering recommendations for the open web, used by digital properties like websites, devices and apps!

See you in the new year!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Hi guys and Happy New Year!

As you know we use the CPM bidding model (Cost per 1000 Impressions) in Voluum DSP. Some time ago we introduced a new metric - vCPM, which stands for “Viewable Cost per Mille”. Our team has prepared an awesome blog post for you so you can understand how vCPM works and optimize your Ad campaigns more effectively!




And as always have a look at our most recent traffic insights!

Ad Exchange: Powerinbox
Average CPM:
$0.77
✅ Top GEOs: US, CA, GB
⭐ Top verticals: E-Commerce, Nutra, Technology

INSIGHT: Extremely performance-oriented traffic. With this choice, you will get email traffic.

Ad Exchange: MGID
Average CPM:
$1.4
✅ Top GEOs: IN, ID, VN, MY, TH
⭐ Top verticals: Orthopedic, Diabetes, Dental Care, Nutra (blood system), Weight Loss

INSIGHT: Well performing network with high diverse volumes and cheap traffic. The best working verticals are trading and nutrition.


See you next week!
 

Anna Voluum DSP

Service Manager
Service Manager
affiliate
Voluum
Looking for the best Native Ad Networks to start an exciting cooperation in 2022?

We’ve got you covered

Check our article for an analysis of our favorites!

Check out now!


And as always have a look at our most recent traffic insights!

Ad Exchange: Opera
Average CPM:
$0.35
Top GEOs: KE, NG, GB, US
⭐ Top verticals: Nutra Diet, Trading

INSIGHT: Popular browser app with huge volumes of cheap traffic in many countries on our DSP. Performance-oriented traffic with well-converting Nutra offers.

Ad Exchange: Smaato
Average CPM:
$0.55
Top GEOs: ID, IN, US, BY, AE, RU
⭐ Top verticals: Streaming, Nutra Diet, Trading Bitcoin

INSIGHT: Smaato is a provider of app/mobile site traffic from all around the world. One of the best performing cheap sources for streaming and Nutra offers. Have you tried it yet?

Ad Exchange: ImproveDigital
Average CPM:
$0.9
Top GEOs: ES, AU, DE, FR
⭐ Top verticals: Nutra Diet, Trading Bitcoin, E-Commerce

INSIGHT: Looking for traffic for BitCoin or Nutra Diet campaigns? Improve Digital provides high-quality EU web traffic. An especially good option for CPA-focused campaigns. Improve digital offers both site and in- app traffic with amazing cost per visit. Improve digital offers both site and in-app traffic with amazing cost per visit.

See you next week!
 
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