Well, it turns out YouTube is the number two place people search ? after Google. So using videos in your review and uploading them to YouTube can seriously boost your SEO rankings (and no, the same cannot be said of other video hosting sites; stick with YouTube ? after all, Google owns it).
Authenticity Matters in Video Product Reviews
Thinking about adding a video to your site can be pretty daunting, particularly when you?re a work from home blogger. You might feel like you?ll need to put on makeup, do your hair, and clean your house before you can shoot a quick video about a product.
But the truth is authenticity matters in video content as well. While it?s always nice to look good and have a clean house, you can also JUST BE YOU on the videos, even if that YOU has kids crawling all over you? and your yoga pants.
The idea of creating and editing videos can also be overwhelming, but it?s pretty easy to do that these days. After all, if you?re not a Hollywood movie producer, no one is expecting you to have perfectly lit and brilliantly edited videos.
You can easily shoot video with your phone and edit it with simple video editing apps like Magisto, or even on YouTube itself. (I?ll share some resources at the end of this post).
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