Tracking affiliate programs without postback

[j0e]

Hello,
I use many smaller affiliate programs. Most of them give no option to use a postback URL or a pixel on the sales page.

My problem is, that I don't know what traffic really converts.
I track the clicks on my CTAs with tagmanager and Analytics.

How to fix that problem?

thanks

 

[Graybeard]

you pass a tracking parameter $key/$value that is reported back on your sales stats at the sponsor ...
url/? ... &key=value
If they will appear in your stats.
most stand alone sponsors are IT dummies (not all) most can't do s2s postbacks
so; some id adcampaign+adnetwork with a _ for a split maybe (delimiter)

1. GA will show the hits in
2. you can do your hits out with a PHP script and log the value that your send from you own website also.
3. If you are using white labels the GA on them will capture and count the values also.

 

[j0e]

Hey Graybeard,
I am not sure I understand everything you wrote, but it gave me some ideas.
Yeah I can try URL parameters. I am not sure if that is reliable, because the log at the partner programs looks often like that:

Most of them have the same custom keyword tracking, with tid1, tid2,... I assume they all use the same affiliate-software. Do you have an idea what that software is?

Maybe I can try to add ?tid1={gclid} on Google Ads to track the referrer back.

 

[Winnie]

Old School Google Analytics still works

 

[Graybeard]

the N/A is no referrer shown
Most likely they are either type-ins, or; you are using a JavaScript redirection
tid 1-4 will work