Tip Friday!
Influencer Marketing Hub says, 90% of marketers report a measurable lift in business results, attributable to personalization, and 58% say that lift is greater than 10%.
Tips to generate engaging subject lines:
- Keep it short and clear: between 6 and 10 words.
- Be personal and friendly.
- Try to use casual language such as "How was your day" or, "I wish you had a great weekend".
- Offer a quick solution such as a tool, checklist, practices, tips, etc.
- Build curiosity.
- Tell a story.
- The use of the most popular and appealing words like trends, top, best, practices, ways, etc.
- Use numbers: Statistics in email subject lines confirm that including numbers have higher open rates and reply rates.
- Test emojis and the most soft trigger words accurately.
What are your thoughts? Have these practices worked out well with you?
Influencer Marketing Hub says, 90% of marketers report a measurable lift in business results, attributable to personalization, and 58% say that lift is greater than 10%.
Tips to generate engaging subject lines:
- Keep it short and clear: between 6 and 10 words.
- Be personal and friendly.
- Try to use casual language such as "How was your day" or, "I wish you had a great weekend".
- Offer a quick solution such as a tool, checklist, practices, tips, etc.
- Build curiosity.
- Tell a story.
- The use of the most popular and appealing words like trends, top, best, practices, ways, etc.
- Use numbers: Statistics in email subject lines confirm that including numbers have higher open rates and reply rates.
- Test emojis and the most soft trigger words accurately.
What are your thoughts? Have these practices worked out well with you?
