State of Affiliate Fraud and Affiliate Fraud Ring Exposed

[Linda Buquet]

One of our Featured clients, <strong><a href="http://www.5staraffiliateprograms.com/adfinity">Adfinity</a></strong> just blogged about affiliate fraud in general and then shares how they caught an affiliate fraudster, complete with screen shots.

<strong><a href="http://adfinity.com/blog/fraud-ring-exposed-powersignups/">Fraud Ring Exposed: Powersignups</a></strong>

Hello everyone, my name is Gennadiy Ryklin. I?m the owner of the Adfinity CPA affiliate network. In this article I will talk about affiliate fraud in two parts: 1) I will briefly discuss the state of fraud on affiliate networks, and 2) state a specific example I?ve seen personally ? so other networks, and even advertisers and publishers will know what to watch out for.

<strong>Part I: Fraud in Affiliate Networks</strong>

As David Montague, founder and president of the The Fraud Practice said jokingly at the Performance Marketing Leadership Summit this November (hosted by Mark Roth of Offervault): ?Fraud is the second oldest business known to man.? As hard as affiliate networks try to improve measures to improve the quality of their publishers, there are some that will always sneak through...