How to reduce oCPM Cost in Facebook Ads?

[adidam]

Hello,

I was running an campaign with every thing same and it's oCPM was like: 1.30$ only..

But now I made new ad and deleted the old one.. and new one is having oCPM of 11.50$

How to control it?

Thanks

 

[mrpojax]

Dude I am running high volume on facebook. Very expensive these days.. especially mobile.. hit me up on skype. We can chat about strategy
Skype: Pokerstars99

 

[mrpojax]

Type submit.. sorry ignore!