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Discussion in 'Social Media' started by OomaJ19, Nov 28, 2019.

  1. OomaJ19

    OomaJ19 Affiliate affiliate

    This post will be talking on how to grow a Facebook page without paid Ads and you can actually get the same result with paid ads.

    Lately, building a Facebook page is never a child’s play in a population of an estimated 40 million small businesses using Facebook to reach their esteemed customers and as well get their products known to the populace.

    To save time and energy, most marketers have been going for paid ads. If you can afford to go for the paid ads then you have an advantage ahead.

    Marketers that are managing pages for these businesses will understand more of this as how it is hard to attract single Facebook like.

    When we say Increasing facebook page is hard doesn’t mean that we won’t get involved and getting involved the right way will surely produce a reasonable result.

    The main points we will be looking at includes;
    i. Creating Charming Contents.
    ii. Promoting your page.
    iii. Other relevant points.

    Since the whole thing we are clamoring for is the TRAFFIC.

    1. Creating Charming Content.
    There is no doubt that the first and foremost thing to work on before building a reliable facebook page is Creating Unique, Informative, and Charming Contents.

    The quality of your content will go a long way in determining the likes you required.

    Talking about quality content, you have to take lots of things into consideration: Some of the things you have to take into consideration are;

    • Your content should contain quality images as we have known that post with images has a higher possibility of engagement compared to content without images. A well communicative image is a better way to increase your page engagement.
    • A study on Facebook says, videos now outperform photos in terms of reach/view. This is the best time to start incorporating video into our social content to reach a greater audience. Don’t dull it as time is now.
    • Another thing to look out for in creating a charming content is how interesting the post should be. No one wants to read boring and frustrating content.

      So, you have to make your posts an interesting one so that those you are expecting will not get to your page and hiss. mtchewwwww. Be sure you are ready to meet their expectations before engaging them.
    • Also, make your content short and simple. Remember you are promoting a Facebook page and not a blog so you have to make sure your content is short, simple and straightforward so you can carry your visitors along.

      A study says the characters needed in other to gain maximum engagement in this type of situation should be between 40-100 characters.
    2. Promoting your page
    Promoting your page takes a lot and there are lots of activities to engage to achieve the desired result on how to grow a Facebook Page without paid ads

    • The first point we have to look at is: Promoting your page on other social media accounts like Twitter and LinkedIn. Insert the page you are trying to promote in your posts on other social media.
    • Relate with people with like minds. When on facebook, look for other matured pages/groups on the same course as yours.
    • Do make yourself relevant in those pages/groups by giving out thoughtful solutions for their souls. Make a meaningful post and as well comment on another post in the said pages.
    • Imagine being relevant in 10 different pages/groups that shared the same dream as yours, can you imagine the kind of traffic you will be pulling from those developed pages? Making yourself relevant will also give its own percentage of your anticipating audience.
    • Point to your facebook page on your blog if you have one already. If you have an interesting post on your page making engagement, you can talk about it on the blog while mentioning the facebook page. By that people tend to know about your facebook page
    • Another thing is that you shouldn’t control the page by being invisible, try as much as possible to show yourself. Let your readers know who is behind the scene by so doing you’re giving them the privilege to trust you, making sure you are human and not a robot.
    • You can also link the facebook page you are trying to increase in traffic to your personal Facebook profile as a place of employment or the like
    3. Other relevant points on How to Grow a Facebook Page Without Paid Ads
    • You must not bombard your page with only your promotional contents, doing so will only make your page a boring one. You actually need both promotional and nonpromotional content to build up your page. In this regard, non-promotional content should be more than promotional content.
    • A study says a 70/30% is okay for you to take your page to the next level. The 70% should go with the non-promotional content while 30% should go for your promotional content. Your non-promotional content can come in any form. It might include jokes, memes, organizing Question and Answer post and so on.
    • Always make sure to visit your (Facebook Insights) to find out the content that is working with your audience. Find the posts that have received the most engagement and highest reach, and share these types of content more often than before and fold your arms to see the magic.
    • From a suitable page on your blog, try to include (Like us on Facebook) link of your blog. Readers are more likely to like you from the link if they’re excited about what they read on your blog.
    • Make a partnership with likely pages as your niche. Agree to cross-promote posts to help each other in building the required audiences.
    • If you have an email list, when sending content to your email contacts, you can incorporate the link inviting your contacts to connect with your Facebook page.
    • As we know that nearly everyone is taking advantage of popup boxes on their blogs these days. You can as well join the moving train, set your popup asking visitors to join your Facebook page. Don’t forget you can also set the popup also inviting visitors to join your email list.
    - Make engagement a priority. Develop a habit of answering questions and respond to comments promptly. Your Facebook posts are a starting point for great discussions and not were to lie like a log of wood.

    - You can use a WordPress plugin like WP-TopBar to show a “Like us on Facebook” message at the top of each page of your blog.

    - A catchy URL will be more enticing and much easier to remember, so always make sure to look out for that.

    Conclusion on How to Grow a Facebook Page Without Paid Ads

    Building a Facebook page shouldn’t be the problem rather the system you put in place in other to achieve your desired result.

    David Baser, a Facebook Insights Product Manager, reminds marketers that increased engagement should be their no1 priority. “User engagement is the best proxy metric for the ultimate success of your brand page on Facebook.

    It’s better to understand how much distribution you are getting in the news feed, the number of people you are reaching with your messages. This tends to be one of the most if not the most important aspect you have to take into consideration in other to build your Facebook page.

    At the same time, you have to know yourself that only likes couldn’t lead to a good page. What you should be after is the engagement on the page to make you relevant to your users. Don’t forget you are building a page and building the page can lead to massive sales with no doubt…

    Do you have other points you want to let us know about? kindly let us know from the comment section below. we will be glad to hear from you.
    azgold likes this.
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  3. Graybeard

    Graybeard Well-Known Member affiliate

    This looks like a paste of someone else's published content. I can tell by the formatting errors :rolleyes:
    Now I am sure!:D

    Fair use in 'sharing' is quoting a paragraph or two and linking to the original article giving the author some credit ...
    atc90211 likes this.
  4. azgold

    azgold Administrator Administrator Dojo Master affiliate

    OomaJ19 likes this.
  5. Graybeard

    Graybeard Well-Known Member affiliate

    I apologize then ...
    Just looked like another 'wall of text post' to me.
  6. Jarolk

    Jarolk Affiliate affiliate

    The article is not bad, I won’t scold it much, but I’ve heard almost everything before. Need a lot of strength. Dot.
  7. Graybeard

    Graybeard Well-Known Member affiliate

    The reason Amazon has become so successful is Amazon does not limit their inventory to the small set of items you will find in most retail stores.
    The same goes for web content if its mainly redundant often said information it leaves people cold.

    Personally, I am hyper-critical of proper English grammar and understand easily American, English and Aussie dialects. English that is not of these dialect hurts my ears and my brain having to stop and say WTF the author must mean this? ... I have spent a week negotiating purchases with funny talk dear Chinese so I may be slightly irritable about misused language that is culturally weird :D
    OomaJ19 likes this.