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How to create rich snippets for my website?

I am experimenting with creating content with an XML tagged structure.
Schema.org is just a blueprint. Furthermore, one that has not been 'adopted' and is just considered as a suggestion of the relevance (relationship) and the organization of content.

SEO voodoo or just hubris?

If you are dealing with ecommerce or some local business the schema or its purpose makes sense.
The only success I have seen personally is perhaps better SERPs but never an expanded #1 serp with what was in the json

https://jsonld.com/json-ld-generator/
here try it -- tool of the day :p

ex:
<script type='application/ld+json'>
{
"@context": "Home - schema.org",
"@type": "person",
"name": "bob seoguru",
"jobTitle": "clown",
"height": "1.5m",
"gender": "male",
"address": {
"@type": "PostalAddress",
"streetAddress": "internet",
"postOfficeBoxNumber": "#9",
"addressLocality": "guess",
"addressRegion": "confusion",
"postalCode": "00000",
"addressCountry": "earth"
},
"email": "eatpoop@facebook.com",
"birthDate": "2000-09-11",
"alumniOf": "day care",
"birthPlace": "bathroom",
"memberOf": "anarchist",
"nationality": "nationalist"
}
</script>
 
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