Graphics Card Targeting: Powering User Engagement to the Max

[Galaksion Ad Network]

Running Gaming ad campaigns? This is the targeting feature you can’t afford to ignore.

With Graphics Card Targeting, you can now target specific users based on their GPU models and focus your budget on the right audience to boost conversions. On the platform, you’ll find convenient presets to make setup easier.

New to the game or a pro — earn on Gaming either way​

1. No GPU knowledge needed — just plug & play

You don’t need to be a gamer geek to make this feature work for you. We’ve pre-built smart presets so you can easily target based on the type and value of a user’s graphics card:

• gaming — high-performance cards;
• expensive — premium-tier GPUs;
• midrange — solid mainstream options;
• cheap — entry-level and budget cards.

These presets make it easy to reach users who match your offer’s technical needs — even if you’re not sure where to start.

1. Advanced mode for pros

Know exactly who you want to target? Switch to manual input and go deep:

• target by specific card models or entire GPU groups;
• use partial names to match whole lineups;
• or enter full names to target with pinpoint accuracy.

Perfect for advertisers who know their audience’s tech inside out.

Additional tool for better accuracy​

Graphics cards are essential for gamers. And now, you can target them precisely — by the graphics cards they actually use: from budget builds to high-end GPUs. This feature helps you hit the right audience — spend your budget specifically on users with high gaming engagement. Don’t forget to adjust and increase CPM rates since the competition for this traffic type is high.

Available on: Desktop Windows and Mac OS

Why choose Graphics Card Targeting?​

1. Win higher engagement for gaming offers

Gamers are not one-size-fits-all. With Graphics Card Targeting, you can tailor your ads based on what the user’s setup can actually handle:

• High-performance games? Show to users with gaming and expensive graphics cards.
• Browser-based or casual games? Target those with midrange or cheaper cards.

Result: better relevance, more clicks, and higher engagement across the board.

1. Increase conversions by aligning device performance with offer needs

Some products just won’t work well on low-spec devices — and now you can apply your budget more effectively and reach users with gaming interests.

Use graphics card presets for:

• software that demands processing power;
• streaming/VOD offers where smooth playback matters.

This lets you focus your budget where conversions are actually possible — boosting ROI and reducing bounce rates. That means: smarter budget planning for users who are ready to engage, cleaner data, and better optimization.

! Set a higher bid to win the intense competition for narrow targeting.

1. Ad cost often means device cost

A user’s graphics card often reflects the overall value of their device — and by extension, their purchasing power.

With our price-tier presets, you can:

• promote expensive offers to users with top-tier cards;
• focus cheaper deals on audiences with budget cards.

Important tip​

When targeting users by specific graphics cards, make sure to set a higher bid. This is a narrow and high-cost audience segment, so your rate should be competitive to win impressions and get results.

How to target Graphics Cards with max efficiency?​

We’ve developed this feature with the main thought in mind: to ease the way to profit for every advertiser who works with gaming and performance-based offers.

Here’s the step-by-step guide to set it up in seconds:​

1. Go to the “Campaigns” section and create or edit your ad campaign.
2. In the “Graphics Cards” section, click “Select”: you can choose ready-made presets or enter graphics card names manually.

1. If you have Gaming offers but aren’t pro in graphics cards, use our prepared preset based on kinds of graphics cards and their price ranges:

• gaming (high-performance cards);
• expensive, midrange, cheap (sorted by pricing segment).

1. If you are a gaming expert, enter full or partial GPU names manually to hit exactly who you need.

• In “Graphics Cards” input choose “Custom”.

• Type in graphics card names you want to drive your traffic to.

Example:

• Type nvidia = targets all NVIDIA cards;
• Type nvidia geforce gtx = targets the full GTX family (e.g. GTX 1080, 970, etc.);
• Type nvidia geforce rtx 2060 = targets only that exact card.

If your chosen graphics card is absent in our database, you’ll see the text about the error listing which entries aren’t in our database.

There’s a multi-select option in “Graphics Cards” input: you can mix different presets and manually chosen graphics cards’ names with each other — creating a perfect solution for your case (ex.: Gaming + Expensive, Gaming + Custom: nvidia geforce gtx 970m).

The Happy End​

With Graphics Card Targeting, you win in Gaming — whether you’re a pro or a beginner. Now you’re fully equipped with the tools, presets, and flexibility to drive your offers straight to the players who matter.

Ready to reach real gamers who are actually willing to convert?
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