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Ask Me Anything Dating Smartlink: How Does It Work?

Lina Le

Affiliate Network
Affiliate Manager
VORTEX: iGaming & Dating Offers, In-house Smartlink | GET BONUS FOR PPC TRAFFIC
Each high-skilled affiliate knows that you need to segment audiences in order to bring valuable leads for chosen offers. This process usually requires a lot of time and costs but you can avoid it by using smartlink ;)

In this post, we’ll talk about what smartlink is, what tasks it solves, what its advantages and disadvantages are, and how even a beginner can make a great profit using this tool.

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What is it?

Smartlink is a tool for automatically selecting the most suitable offers for each individual user clicked on a link. More than a hundred offers may be stored in it. A user sees an ad, clicks on it, the system analyzes its data and redirects to the landing page of the offer he needs.

How does smartlink work?

Smartlink's work is based on a system that analyses and distributes traffic. Algorithms redirect to landing page that is relevant to the user's interests and constantly analyse the effectiveness of the segmentation based on the number of conversions received.

The more traffic passes through a smartlink, the more accurately the algorithms work over time.

Pros & Cons

➕ It saves time: you don't need to choose offers and LPs and look for the most converting ones;

➕ It saves your budget: you can start driving traffic with smartlink right away, without testing bundles. Moreover, you save on a tracker with TDS as smartlink distributes traffic itself;

➕ Actually you drive traffic on several offers at once so the coverage and number of conversions is greater than when promoting one offer only;

➕ It is much easier to create and monitor campaigns.

➖ You can't predict the exact profit because of floating rates;

➖ Smartlink is definitely not for those who like to control every click, monitor stats and optimize ad campaigns, as the stats changes all the time.

How to use it?

Traditionally, smartlinks have the highest potential in dating vertical because advertisers usually accept a huge variety of traffic types. Besides, it has a simple target action - registration, and the GEO range is wide.

Focus on creatives. This determines whether or not the user will want to click on the ad. If the CTR is low, smartlink can’t make a miracle. Moreover, don’t forget about optimization if you see good results.

Conclusion

We have looked in detail at how smartlink works and what its main benefits are. And if you're interested, we recommend testing ours.

The mechanism of our dating smartlinks is quite classical: it analyses users according to several criteria and redirects them to a relevant offer.

To try it, feel free to contact your manager or log in via vortexads.com
 
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