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a<=>b testing

  1. Graybeard

    Meek Tweaking Landing Pages is BAD

    A<=>B Landing Page testing requires real contrast. Reason: Minor changes can take a month to detect on pages with limited views (200-900) per day. When A<=>B testing make bold changes so you will see results in a few days that you can try to scale. Once you find a winner you can fine-tune...